Investor Deck

Comprehensive overview of Urban Hope Initiative's investment opportunity

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Urban Hope Initiative

EMPOWERING YOUTH THROUGH HIP-HOP AND COMMUNITY RESILIENCE

INVESTOR DECK | DECEMBER 2025

Samuel Austin Evans

CEO • sevans7143@aol.com

PROBLEM

SLIDE 2

At-risk youth from low-income neighborhoods lack access to mentorship, personal development, and safe spaces, leaving them vulnerable to drug abuse and negative life choices. Traditional programs fail to engage them meaningfully, while sponsors struggle to connect with this vibrant yet underserved audience.

Economic Hardship

Mental Health Issues

Lack of Support

Educational Barriers

Juvenile Justice

Substance Abuse

THE SOLUTION

SLIDE 3

Urban Hope aims to address the challenges faced by at-risk youth through a comprehensive approach that combines mentorship, education, community engagement, and personal development. Our mission is to empower marginalized youth through creative expression, using hip hop as a vehicle for personal growth, community engagement, and social justice.

Mentorship Programs

Builds resilience through guidance and consistent mentor relationships via the "JUST. ONE. LIFE." initiative.

Educational Support

Offers tutoring services to boost academic performance and confidence.

Life Skills Development

Empowers youth with the "I CAN" curriculum, focusing on positivity, goal setting, and healthy relationships.

SERVICES OFFERED

SLIDE 4

Community Service Opportunities

Programs that encourage youth to give back to their communities while developing leadership skills

Workshops and Seminars

Regularly scheduled events focusing on topics like mental health awareness, substance abuse prevention, and civic engagement

Academic Support

Tutoring sessions tailored to individual learning needs

Creative Expression

Opportunities for youth to engage in arts, including music and performance, as a means of self-expression

THE URBAN HOPE TOUR

SLIDE 5

50-100 City Tour

Extensive U.S. market penetration featuring headline artists like Migos, Cardi B, and Travis Scott, fostering a festival-like atmosphere.

Strategic Artist Collaborations with Jay-Z, Drake, Nas, Eminem, 50 Cent, Lil Wayne, Nicki Minaj, Kendrick Lamar

Strategic Planning focused on urban areas with strong hip-hop followings

International Expansion to receptive markets in Europe and Asia

Marketing & Engagement

Comprehensive strategy to maximize reach and impact across multiple channels.

Social media campaigns and influencer collaborations

Pre-show activities like meet-and-greets and local talent showcases

Feedback-Driven Optimization based on attendee input

BUSINESS MODEL

SLIDE 6

Revenue Streams

Ticket Sales

70-80% retained after covering costs like venue rental and artist fees.

Merchandise Margin

50-70% profit per item sold.

Sponsorship Revenue

$1,000–$10,000 per sponsor per event.

Program Fees

$10–$100 per session, adjusted for financial inclusivity.

Revenue Allocation

Programs & Initiatives

50-70% of revenue supports Urban Hope Academy.

Operational Costs

20-30% for event logistics, artist fees, and marketing.

Reinvestment

10-20% into future events and expansion efforts.

HUGE MARKET POTENTIAL

SLIDE 7

Urban Hope's mission to empower at-risk youth through hip-hop culture positions it within several intersecting markets.

TAM

$199.12B

The global child and youth services market is projected to grow to $199.12 billion by 2028, with a CAGR of 6.1%.

SAM

$156B+

U.S. child and youth services market is expected to reach $156.93 billion in 2024.

SOM

$100M

Urban Hope's niche in hip-hop-based empowerment programs positions it to capture $50M–$100M annually.

U.S. Live Music Market Size

$21.6B

2024

$14.3B

2029

CAGR:8.56%

COMPETITIVE ADVANTAGE

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Holistic Youth Development

Combines mentorship, life skills training, and arts education through hip-hop culture to foster artistic expression, personal growth, and social-emotional development

Unique Hip-Hop Integration

Leverages hip-hop culture to create relatable programs that attract and engage at-risk youth, especially those not drawn to traditional programs

Community Engagement

Builds trust and a robust support network through strong partnerships with schools, churches, and local organizations

FINANCIAL PROJECTIONS

SLIDE 16

Revenue & Gross Margin %

$71.0M

$157.0M

34%

$321.0M

54%

$481.0M

54%

$798.0M

55%

EBITDA & EBITDA Margin %

-$3.4M

-5%

$34.0M

22%

$132.0M

41%

$182.0M

38%

$250.0M

35%

OUR ASK

SLIDE 15

Urban Hope Initiative is looking to raise

$2 Million USD

The funds will be utilized for the following:

13%

OPEX

36%

Payroll

37%

Marketing

13%

CAPEX

EXIT STRATEGY

SLIDE 17

Acquisition

Acquisition by larger organization, educational institution or corporate sponsor that aligns with our mission and values.

Merger

Mergers with another organization to increase resources, reach and impact.

IPO

Going public through sale of shares.

Empowering Youth Through Hip-Hop and Community Resilience

Contact: Samuel Evans, Founder and CEO • sevans7143@aol.com

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